Graphic Design Group Exhibition 2010 hosted by University of South Dakota at the Department of Fine Art. The Hello exhibition invites 15 designers all around the United States. It is to stimulate thinking about design, demonstrate the value of design and power of success of design
Features
Online reservation application
The Magellan Network – Medium/Web
“Web application that allows an internet user to make an online reservation on a restaurant’s website. This reservation will show up at host/hostess stand or in the manager’s office.”
JOB: Redesign current online reservation application to create a better user experience, more visually attractice, up–to–date with current web technologies.
GOAL: Allow user to easily make a reservation without reading the instructions on each page. Usability testing for a target range of 15-65 years. Allow a user to complete a reservation successfully without getting confused.
SOLUTION: Simplify the user interface, eliminate functionality to show the following reservations message, “Reservations searched are not available”, and to add the functionality to always give the user an option if the time they searched for is not available. The only requirement is for the user to enter their party size and reservation date. This allows forward progress. Design the application with a large element concept; creating a fun design that can also pull from the restaurant’s css to match the color scheme. The reservation component also opens up in a lightbox (modal popup) vs opening up a single smaller window.
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Restaurant website template
Standard vs Custom – The Magellan Network – Medium/Web
“Web templates are apart of TMN’s product suite. The templates must contain all the TMN applications. The applications include SEO, Custom Color Schemes, Photo Galleries and Slideshows, Google Maps API for directions, Online Reservations, and Special Offers component. All templates are built in a CMS, which makes the content editable. Clients can choose from a standard or a custom template.”
JOB: Develop and Design the restaurant templates for multiple restaurants. A requirement for the project was to include the ambiance, website copy, and design the site to increase online reservations. The Standard Site requirement is to be 1 page and a custom site can be 5-6 pages.
GOAL: To design for scalability and create a site that will increase revenue for the restaurant but will also be low maintenance for the restaurant and TMN. Keep restaurants ambiance and keep their color style.
SOLUTION: Eliminate waste and invaluable information. Create a simple user interface that can allow the restaurant to promote everything in their previous site, but in a more efficient way. Integrate web applications to their new website.
Live Samples
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Buzztown
Social networking and web application – Medium/Web
“BuzzTown.com is an online directory and local business resource for Directory Plus, the Southwest regions most popular phonebook.”
JOB: Redesign the homepage and the interior page types as well as the interaction design steps to create an account.
GOAL: Bring a more fluid look and feel, as well as a more hip look to Buzztown. The problems they found, from usability studies, was that there was too much information on any given page; too many advertisements and no consistency with the design elements.
SOLUTION: Bring in an updated web look by using soft shadows and custom icons. Organize the layout where navigation became natural for a typical user. Use appropriate verbiage to consistently flow with related topics. Create depth with colors and images.
Bridewell Design
Web portfolio – Medium/Web
“BridewellDesign.com is my companies Portfolio Website. In the site we display all types of work including Print, Web, and Wedding Design.”
JOB: Redesign website. Display all solutions Bridewell Design offers to clients. Bring the website to life.
GOAL: Redesign website for web 2.0 style. Explore CSS possibilities and newer technologies. Display all solutions Bridewell Design offers to clients with clear descriptions. Bring the website to life through color, depth, and layout.
SOLUTION: Develop a bright, exciting, and interesting color scheme. Bring in dynamic social networking apps into the website, including LinkedIN, Twitter, FLICKR, and RSS feeds. Implement CSS3 for advanced web users appreciation. Bring out the 4 main items that Bridewell Design offers on the homepage. Develop and add a Wordpress Custom Designed Blog.
Mountain Top Medicine
Creation of business website – Medium/Web
“Mountaintopmedicine.com is an alternative medicine practice focusing on acupuncture and herbal treatments, located in the beautiful San Juan Mountains in Durango, Colorado.”
JOB: Create a Brand Identity/Website. Design, develop, and advertise for Mountain Top Medicine. Support vision and goals for MTM.
GOAL: To separate Mountain Top Medicine from any of their high volume competition in Durango by having a brand that represents who they are as a medical practice as well as having a place where patients can feel comfortable,not scared of Oriental Medicine practices. Give clients valuable information while giving them a perfect example of what oriental medicine can provide.
SOLUTION: Organize MTM information and distribute throughout the 5 pages on the site. Bring natural textures to represent the history behind acupuncture. Promote Facebook and Twitter pages throughout entire site.
Thank you for visiting Drew’s Hello Exhibition 2010.
Drew
